

Tyler offered clothing and even campaign-style lawn signs (“ Vote Igor!”), while DJ Khaled’s album was included with sales of energy drinks through an e-commerce site,. 1 largely came down to the validity of their bundles. had gotten an almost equal number of streams, so the contest for No.

1 spot by way of distinct bundling strategies. The Times also reports that two weeks ago, DJ Khaled and Tyler, The Creator faced off for the No. Travis Scott was the most notable of those 18, having claimed the top spot by bundling Astroworldwith “key chains, hats and access to concert tickets,” and sparking controversy over how Billboard crowns its No.1s. in 2018 included some sort of package deal, with access to merchandise or concert tickets. The Times notes that 18 of the 39 titles that hit No 1. A new report from The New York Times examines how marketing “bundles” are helping artists bolster their positions on the Billboard charts.
